Innovation

Five active areas of retail technology development from the Brand Experience Lab, built, tested, and ready to put to work in your stores.

The Brand Experience Lab is part of Unified, not an outside partner. It is the innovation engine behind the work: Unified designs and builds the fixture, and the Lab applies the technology that turns it into an engagement engine, adding screens, sensors, lighting and connected content that give a shopper a reason to stop rather than walk past.

Because both sit under one company, what gets prototyped in the Lab is engineered and manufactured by the same team that produces the rest of our work. Nothing is handed off, and nothing gets lost between a good idea and a fixture that ships.

Digital Screen Displays

Screen-integrated fixtures with remote, cellular-connected content management: localized down to the individual store. Available as header monitors, shelf monitors, and corner monitors. Update promotions, pricing callouts, and campaign content in real time without relying on store Wi-Fi.

ESL & Pricer Tags

Electronic shelf labels and dynamic pricing hardware integrated directly into merchandising fixtures, including locally updatable Bluetooth tags for markets where remote management isn’t an option.

Augmented Reality

Shopper-facing AR layers that extend a physical display into an interactive brand experience: triggered right at the shelf from the shopper’s own device.

Holographic Display

Pepper’s Ghost and volumetric techniques that put product in mid-air at the shelf: attention-stopping dimensional presentation without a headset.

Illuminated Fixtures

Constantly changing RGB LED lighting integrated into the fixture itself: color-shifting displays that draw the eye from the end of the aisle and can be tuned to a brand palette or a seasonal program.

Explore more from the lab at Brand Experience Lab →

© Unified Resources in Display.

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