LifeWTR Neck Holder Rack
SUMMARY
Pepsi Dew requested a small footprint display for the LifeWTR Brand to increase brand awareness at retail and make a stronger connection with consumers.
CHALLENGE
Goal was to get display placed in various locations at retail to increase impulse purchases.
RESULTS
Small format unit to be placed in front end or Ready to Eat zones in grocery or C-stores. Neck holder design allows for clean looking unit with easy consumer selection, with large graphic panels to re-enforce the brand story.
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