Manzanita Sol Merchandising Fruit Display
SUMMARY
Pepsi Dew requested a small footprint display for the Manzanita Sol Brand to increase brand awareness at retail and make a stronger connection with consumers.
CHALLENGE
Goal was to design a display that effectively cross merchandises with Manzanita Sol products.
RESULTS
The final display was constructed with wood, metal and acrylic materials which allows for cross merchandising beverages, chips, and fresh produce or fruit juice.
Base trays are designed for liquids and top trays for produce or smaller beverages and chips. The flexible display can be placed in various locations at retail to increase impulse purchases.
RELATED PROJECTS
